Brutalism typography trend  

Brutalist typography first appeared in the 1950s in architectural design, and later in graphic and web design. The font design is simple, with no fancy shapes or elements to bring out the idea. It gets the message across with its clear letterforms. It works best for brands showcasing boldness and rawness, and pairs well with Monochromatic styles. Brands might use it on their creative packaging to distinguish themselves, giving it a comeback as a typography trend. Nike and Gucci are the best followers of this trend. 

Liquid Text 

As the name suggests, this typography trend has a liquid or molten texture. Although it is mostly used by food/ drinks brands; however, we see other industries using it for promotion. Rather than liqueifying the entire text, graphic designers only focus on some parts or combine it with different font trends, like retro fonts. This is the best combination for branding fashion or lifestyle items. Fontecalada wine smartly uses this in product packaging by showing limestone soil on the box. 

The Serif 

What can we say besides “the Serif is back in town?” 

We saw its resurgence as a typography trend last year, and it is going big this year. 

But we may not see a homogeneous application, like we used to see many years ago. The oversimplification and minimalistic approach work for major brands, resulting in repetition. To avoid this, designers may bring personality and character to the design by merging Sans Serif with other typography trends. Peroni Capri emphasizes this style brilliantly by giving the font an edge it used to lack.   

Ink Trap Effect 

This design is inspired by the ink trap method used in print media. While printing small sizes, the corners were removed to entrap the ink and prevent it from leaking outwards. In modern typography, graphic designers use letterforms with deep corners to create a similar visual effect. Whyte Inktrap, Degular, and Briocolage Grotesque are the popular variations of this font, used by brands like Figma and Apple Music (Apple Music Chill campaign). Some might say this is becoming the new Sans Serif, however, we certainly don’t wish to see that happen. 

Customized Typography 

Customized typography combines handwritten fonts, brush-lettering, and doodle styles to create a brand’s visual identity. Brands prefer this style because it allows them to express their personality and authenticity. Brands from the food, fashion, and healthcare industries use this 2025 typography trend. 

Nouveau futurism 

Nouveau futurism saw a surge as a typography design trend in 2025, as a counterpoint to Y2K fonts. It is a bold style that emphasizes fluid texts and experimentation, funky shapes, strokes, colors, and animation. These elements add a vibe and display authenticity and personality to the design.      

Bubbly Text 

Do you want to add a touch of creativity and playfulness to the design? You cannot go wrong with bubbly texts. These font designs are coming back, especially for writing titles and text. Graphic designers may use different variations, including one where each letter may look like a balloon animal. Some fashion brands may use urban graffiti-style letterforms, against a “splash of color” backdrop. Mostly, designers combine this typography with cardboard packaging to give it a pop and stand out from the crowd.   

Ephemera-inspired typography 

Have you seen a trend where the creatives are turned into postcards, tickets, and product packaging templates? This typography trend is known as ephemera-inspired design, where the focus is on bringing back vintage styles. The style evokes nostalgia about retro designs, due to the presence of hand-drawn lettering and aged aesthetics. Campaigns using this style feel classy, elegant, and timeless. 

Retro revival 

Retro revival is all about modernizing retro design elements, again working around the concept of nostalgic design. In architecture, we know the concept of heritage revivalism, and retro revival mimics it in sustainable product packaging. 

Variable fonts 

Variable fonts are becoming one of the best choices for top typography trends. We have already seen this style around us, without even really noticing. These fonts show responsiveness and user experience, and help brands maintain a visual consistency. Designers can add a lot of customization here, adding innovation and variety to the concept. 

Neo-futuristic techno typography 

This typography trend embraces a futuristic, Cyberpunkesque approach, where you combine design elements, neon colors against a dark background. It gives a gritty texture and a bold fit. Brands that breathe this bold vibe often rely on this trend to properly show the text and titles. Unlike other designs, this typography trend consists of sharper elements and monospaced letter fronts, along with contrasting colors. It also goes well with brands that emphasize a minimalistic and stylistic approach.  

Pixels, pixels, and more pixels 

Pixelated font is a subtle typography that also gives the video game and techno vibes. This style goes well with tech startups and brands, because it gives an 8-bit pixelated style we are familiar with from our childhood. Also, it gives a playful vibe without being too serious, thus adding to the familiarity and originality of the design.

3D Text Typography

We find 3D text typography to be one of the most dynamic tools in the creative arsenal. Unlike traditional flat lettering, 3D type allows designers to play with depth, perspective, and lighting to create text that feels almost tangible. It’s not just about making words pop; it’s about crafting an experience where the typography becomes a visual centerpiece. Whether they are designing a bold campaign headline or a striking logo, 3D mockups let designers experiment with materials, shadows, and reflections, giving my work a sense of realism and energy. 

Mixed Typefaces

Mixing typefaces is like orchestrating a conversation between different personalities on the same page. The key is to establish a visual hierarchy and rhythm, so the reader’s eye knows where to go next. It’s a balancing act: too many styles can feel chaotic, but the right combination can add depth, guide the viewer, and inject a unique voice into the design. 

Anti Design

Anti-design is a typography trend where designers get to break the rules-and do it with purpose. This approach is all about rejecting the polished, grid-based conventions that dominate mainstream design. Brands might intentionally clash colors, disrupt alignment, or let text overflow its boundaries. The goal isn’t to create chaos for its own sake, but to provoke thought and elicit a reaction. Anti-design gives the freedom to express raw emotion and challenge the viewer’s expectations, making it perfect for projects that aim to stand out or question the status quo. 

Psychedelic Fonts

These typefaces, with their warped shapes, bold curves, and kaleidoscopic colors, instantly transport viewers to the free-spirited era of the 1960s and 70s. Designers love how psychedelic fonts can transform ordinary text into a visual spectacle, evoking movement and a sense of playful rebellion. They’re perfect for posters, music festivals, or any project that calls for a touch of surrealism. 

Ultra Versatile

Ultra-versatile typefaces are designed with adaptability in mind, offering a broad spectrum of weights, styles, and alternate characters. Whether working on a minimalist website, a detailed infographic, or a corporate identity, designers can rely on an ultra-versatile font to maintain consistency while meeting diverse design needs. Their flexibility allows me to create everything from bold headlines to readable body text without switching typefaces, streamlining my process and ensuring a cohesive visual language. 

These 17 typography trends are breaking the internet right now, especially the varied fonts, ultra-versatile fonts, and mixed typefaces. While working for tech brands, psychedelic fonts and cyberpunk styles might be the best option, for food brands, mismatched fonts rock. As a designer, you have to choose a typography that blends well with the brand’s story.